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How Google RIGGED the online ad market: US tech giant is accused of manipulating ad auctions to increase Google's win rates and allocate ad spend to preferred clients - losing publishers up to 40% of revenue while raking in $370m-a-year
2022-01-16
[Daily Mail, where America gets its news]
  • Google began a secret advertising program called Project Bernanke in 2013

  • This allegedly rigged market by dropping second-highest bids from auctions

  • Firm then pooled money before allocating it to favoured publishers, it's claimed

  • This allegedly gave Google and its bidders an unfair advantage in the market
Posted by:Skidmark

#1  comments); ?>werwer
Posted by: Merrick Ferret   2022-01-16 10:09  

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