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Economy
Nike Stock Plunges After Tapping Kaepernick as 'Just Do It' Campaign Poster Boy
2018-09-05
[Reuters via PJ Media] Nike saw its shares plunge more than 2 percent in early trading Tuesday, following news that the company was making former San Francisco 49ers quarterback Colin Kaepernick a face of its "Just Do It" ad campaign.

Nike (NKE.N) stock dropped 2.7 percent today, amid calls on social media for a boycott of the sportswear giant, according to Reuters.

Upon hearing the news, scores of Nike customers took to Twitter to express their disgust, some even taking the extreme step of burning their Nike sneakers.

Related: Hot Air - It’s A Real Shame Kaepernick Isn’t On An NFL Roster, Says … Mahmoud Ahmadinejad
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