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| Europe |
| Danish ad makes road safety sexy |
| 2006-11-26 |
| The pic at the link is SFW. Damnit. Danish road safety officials have come up with a novel way of warning motorists about the dangers of speeding - by using topless blonde women. I've found topless blonde wymyns very useful, myownself. They have produced a spoof news report where the blondes carry road signs showing the Danish speed limit: 50km/h. Note that this is only 31mph. No wonder it's ignored, lol. The video - posted on the web - is aimed at grabbing the attention of young male drivers, but feminists say they hate it. Speeding has been blamed for 25% of road deaths in Denmark. Where would we be without stats? Dependent upon common sense, I guess. Julia Pauli of the Danish road safety council told the BBC that the reaction to the Speedbandits video had been mostly positive. "If you want to reach the young people, you have to communicate on their conditions... So, topless women are working," she said. At least among the hormone-addled young men who do most of the speeding. Go figure, huh? She said the advertising campaign had been tested and in the target group it was really positive - more than 50% said they were thinking more about the dangers of speeding when driving. Yeah, I'll bet they were, er, are. Asked if the council would consider using a man exposing his bottom to appeal to speeding women drivers, Ms Pauli said: "Maybe. We'll see." Sure. Makes sense. In Europe. Okay, if you've gotten this far you deserve to see what this story is about... NSFW, lol. |
| Posted by:.com |
| #6 |
| Posted by: Zenster 2006-11-26 18:33 |
| #5 |
| Posted by: .com 2006-11-26 17:23 |
| #4 |
| Posted by: Zenster 2006-11-26 17:04 |
| #3 |
| Posted by: exJAG 2006-11-26 09:10 |
| #2 |
| Posted by: Shipman 2006-11-26 07:54 |
| #1 |
| Posted by: gorb 2006-11-26 05:14 |